How 433 supercharged content delivery to millions of people with monday.com

About 433

433 is the world’s largest social sports community
The #1 global football platform with over 115M followers, including 75M+ on Instagram
Staggering reach with 7B+ impressions and 1B+ monthly views

Challenge

While 433 leads the industry in terms of followers, their internal systems and manual processes were not standardized & efficient enough to keep up with their exponential growth.

The marketing and insights briefing process was not automated. The team was relying on emails, chat messages, calls & meetings. Reporting was manual and time-consuming.

Digital assets such as photography, designs, and brand collateral were managed through emails and various folders and tools, lacking a centralized, accessible system.

"Monday helps us to scale our business and get a better insight in the results during the process."

Paul Jacobs

CFO

Solution

Tryve supported the CFO and his team in creating a solid foundation in monday.com, to be able to create a single source of truth where static data is centralized. This unifies the way of reporting, and created a solid foundation for all departments to be able to build their own workflows in monday.com.

Result

By creating this single source of truth in monday.com, 433 was able to build personalized workflows for each department based on standardized data. This has made internal reporting faster and more reliable, and has made workflows more efficient and better aligned within the company.

By this approach, significant efficiency savings have been achieved, and even more important the reliability of the processes and projects have been increased, resulting in higher satisfactory rates from customers.

Reporting made easy

To utilize monday.com even more, 433 has rolled out semi-automated reporting to customers, which includes the published pieces of content per channel and its results (e.g. impressions, likes). The content characteristics were easy to use as already available in monday.com, and the results were uploaded through an API on a daily basis.

Liberation through Structure

With Tryve’s technical advice and on-site collaboration, 433 tailored monday.com to their specific workflows. This was only possible by implementing the advanced rights and roles settings of monday.com to safeguard and unify data across the organization.

This structured setup allowed departments like sales, project management, graphic design, video production, and publishing to work seamlessly together, enhancing collaboration and operational efficiency.

HR workflow - everyone knows what they need to do

On top of the marketing use case, 433 implemented an HR process allowing static data to become alive.

Data imported every week from the pay rolling system. Based on this data, automated tasks and activities related to the different processes (e.g. extensions, leavers, starters) have been created, which makes it possible to manage crucial tasks carefully.