How gro-up’s marketing team thrives with a fully automated monday.com content flow

About gro-up

gro-up is an organisation for local maternity care, daycare, youth care and community work.

Challenge

The marketing team at gro-up receives a lot of content creation requests by email and other ways from all parts of the organisation. It’s not structured, no clear follow up and bad internal communication. In order to structure this process they needed a system that would help them to structure the incoming requests and set up a process for the different specializations (teams) to be able to follow up and inform colleagues about a request status.

"Monday unites us as a department, eliminating unnecessary emails. Everyone in the Brand Makers team knows the status of the tasks, providing peace of mind and control. It takes a bit of time for everyone to fully embrace it, but once they do, we realize we can't live without it. It's the first thing I check when I log in each morning. It gives me support, structure, and a clear overview."

Michèle Nahon

Marketing and Communication Advisor

Solution

To streamline internal marketing requests and solve poor internal communication, gro-up’s marketing team now requires all requests to be submitted via monday.com. This system centralizes and organizes requests, ensuring clear follow-ups and efficient communication, thereby saving time and improving workflow. So no more emails. If it’s not in monday, it doesn’t exist and that means they save a lot of time.

Result

The marketing team at gro-up is efficiently managing all incoming content requests through the use of monday WorkForms. By utilizing conditional formatting, they ensure that colleagues consistently provide all necessary information for the marketing department to begin work. Additionally, the form includes targeted questions for specialists at later stages, ensuring that each content request is fully clear and well-defined for all team members involved.

Conditional form

Based on the information in the conditional form, the request is added to the project boards from the different departments and was automatically assigned to the correct project owner.

Having a high level project board offers all the project managers a great overview of the running requests and the current status and they can create tasks for the specialists that are needed with the simple click of a button.

Boards

When there is a new request for a specialist, this request automatically is generated in the team boards for the specialists where they have their own follow up process. They can update the status of a request that is visible to the projectmanager in the projectsboard. Quick, fast and an easy overview